PROGRAMME PROPOSAL
RIIKKA — CLAY TARGET SHOOTING
Following our Discovery Call · July 17, 2026
Hei Riikka, hyvää iltapäivää,
Oli ilo tavata sinut tänä aamuna.
As promised, and as we always do after a coaching session, here is the recording and the report in case you'd like to revise anything we've covered: https://www.fullness.es/shotgunriikka
It was a real pleasure getting to know you today, and I think this could be a really good match.
🟠 A PROGRAMME BUILT AROUND YOUR TIMELINE
With Noora, we're racing against an autumn deadline. Your case is different: your shooting season doesn't start again until April, so there's no need to rush the groundwork. Given that extra breathing room, my suggestion would be to spread the same eight coaching sessions over 8 months instead of 4 — one session a month instead of two.
This keeps us fully aligned with the "20 minutes a day, not four hours once a week" principle we spoke about: slower, steadier integration, with the training compounding quietly in the background of your season rather than being crammed into a short block. You'd arrive at the start of your season in April already in rhythm, rather than peaking early in the autumn and losing momentum over the winter months when you're not shooting.
🟠 INVESTMENT
For reference, our standard programme price for the first four months, our minimum commitment, is €2,600. Because you're coming through Raisa, our Family & Friends rate brings that down to €2,200.
Being like Raisa´s, I'd like to add a further 20% discount on top of the Family & Friends rate: €2,200 − 20% = €1,760 for the full 8-month programme, one session a month, running through to the start of your season.
From that point onwards, if we decide to keep working together, it would move to a subscription model. The monthly cost drops from there, as the bulk of the groundwork will already have been done during those 8 months.
🟠 NEXT STEPS
Let me know what you think — no rush, take the time you need.
I start my holidays today, so if you'd like to begin, we'd do an introductory session whenever suits you thought the month of August, so you can get started with the training fully.
If you have any questions at all, don't hesitate to reach out.
Kiitos, Gracias,
Jorge
Fullness — Cognitive Performance & Mental Training
1:1 SESSION REPORT
RIIKKA — CLAY TARGET SHOOTING
Discovery Call — First Session · July 17, 2026
🟠 ATHLETE PROFILE
Name: Riikka. Age: 52.
Sport: clay target (shotgun) shooting, 25-target rounds. Second season practicing; currently not competing.
Sporting environment: shares a shooting coach with Noora.
Shooting season: spring through September (outdoor sport; not practiced in winter in Finland due to snow and ice). In winter, hunting replaces shooting.
🟠 MAIN OBJECTIVE(S)
Break the all-or-nothing performance pattern: both when shooting goes very well (fear of losing focus by anticipating a new personal best) and when it goes badly (from the third consecutive miss onward, frustration and self-criticism take over).
Learn to sustain the flow state she already recognizes and experiences — both in shooting and while writing legal rulings at work — and be able to access it more consistently.
Explore, without rushing, the possibility of competing in the future, currently ruled out because she feels she doesn't yet have the mental tools to hold up under competition pressure.
🟠 HOW THE LIMITATION SHOWS UP
Extreme result-orientation: "anything besides winning is losing"; her best score is 23/25 and she chases it obsessively ("why on earth can't I get 24?").
When shooting goes well: she starts thinking she might beat her record, loses focus on the present moment, and her execution suffers.
When shooting goes badly: she can tolerate a first and second miss, but a third consecutive miss triggers a negative internal dialogue ("what the hell am I doing?") that breaks her concentration.
Self-demanding perfectionism: even on a winning round, her mind flags which targets "weren't hit optimally," even when they weren't misses. She acknowledges holding herself to a standard she doesn't hold others to.
Innate comparison and competitiveness (example given: counting her 22 points out loud against a friend's 70 while hunting), which she recognizes as "built into her" — partly useful, partly an obstacle.
🟠 EMOTIONAL STATE AND SELF-CONCEPT
Describes herself as a perfectionist and highly self-demanding, with a character she calls "stubborn," while also recognizing herself as very coachable: she listens, learns, and persists (also confirmed by her fitness coach).
Has already made progress on her own since last summer: she used to get angry with herself after an easy miss; now she can reframe it ("that was an easy miss, it's a shame, but it was a mistake — let's fix it") without generating anger.
Her coach has instructed her not to count hits, only to focus shot by shot; she has developed her own trick to "confuse" her brain: carrying more cartridges than needed in her pocket so she can't anticipate how many shots remain.
In the face of factors outside her control (wind, weather conditions) she already shows good acceptance and adaptability ("this is an outdoor sport, there's wind, rain, whatever — I train the condition, not the result, that day").
Explicit initial doubt: she directly asks whether she has the "capacity" to learn this kind of mental training, or whether it requires special talent. Jorge responds that the only thing that blocks progress is being "uncoachable" (rigid in one's own ways), not being "stubborn," and that the brain remains plastic at any age.
An underlying, not fully voiced motivation: she would like to show her coach and her family ("a wife and mom can do this") that she is capable of competing, though for now she keeps it as a distant, not openly admitted goal.
🟠 BACKGROUND
No prior formal mental training in the sport. However, she already practices breathing techniques in her singing lessons and choir practice, similar to those Jorge has worked on with Noora, which makes it easier to transfer concepts.
Easily recognizes the concept of flow when hearing how Noora describes it (a shared reference from the common Fullness circle), and confirms having experienced it both in shooting and while drafting complex legal rulings at work (loses track of time — "three hours went by").
🟠 FRAMEWORK PROPOSED ON THE CALL
1. Neurophysiological training of presence — INTRODUCED
When to use it: when attention shifts to the past (the previous shot) or the future (the next shot, a possible record), breaking execution in the present moment.
How: training attention and concentration through eye-movement exercises, interoceptive and exteroceptive meditations, and vestibular (balance system) exercises — the same approach used with Noora.
Why it works: the ability to hold attention in the present depends on trainable synaptic connections; the more the nervous system is trained, the longer that state can be sustained, much like a trained tightrope walker can stay on the rope longer.
Associated task: specific protocol still to be defined once the program starts (not yet begun).
2. Execution objectives vs. result objectives — INTRODUCED
When to use it: on every round, especially when the scoreboard (23, 24, 25) starts to dominate her attention.
How: differentiate between result objectives (ranking, score, record) — not controllable — and execution objectives (holding correct posture on each shot, focus on process) — controllable. The aim is not to replace her desire to win, but to add extra success criteria centered on process.
Why it works: the more attention fixates on the result (the perfect 25), the more elusive it becomes; focusing attention on controllable variables reduces pressure and stabilizes execution.
Associated task: will be the main focus of the work at the start of the program, as agreed on the call.
3. Discerning what is controllable from what isn't — INTRODUCED
When to use it: when facing misses with an external cause (wind, conditions) versus misses caused by her own execution.
How: Riikka already accepts obvious external factors well (wind, rain) and reframes them as training conditions. The next level of work is training her ability to discern, in real time, when a miss is truly due to an external cause and when it's self-attributable, so as not to lose composure in either case.
Why it works: equanimity in the face of the uncontrollable is already partly in place; formalizing the discrimination criteria prevents uncertainty from becoming another source of self-demand.
4. The STER framework for flow states — EXPLAINED
When to use it: as shared language to identify, and later replicate, the flow states Riikka already experiences spontaneously.
How: Jorge introduces the acronym S-T-E-R: Selflessness (the self disappears), Timelessness (time distorts), Effortlessness (a sense that "someone else" is shooting or writing for you), and Richness (a lasting imprint the experience leaves behind).
Why it works: precisely naming the state makes it easier to recognize when it appears and, with training, to increase its frequency; it is not a new experience for her nervous system — she has already lived it both while shooting and while drafting rulings.
🟠 STRENGTHS IDENTIFIED
High coachability: confirmed by her own fitness coach and demonstrated on the call through her openness, constructive self-criticism, and willingness to question herself.
Has already managed, on her own, to shift from reacting with anger after a miss to reframing it as feedback for improvement — a real advance from one season to the next.
Good tolerance and acceptance of obvious uncontrollable factors (weather, wind).
Perseverance: never abandons a round even when it's going badly, keeps analyzing and correcting until the end.
Already recognizes and has experienced the flow state in two different contexts in her life (shooting and her work as a judge), which will make later anchoring work easier.
Strong intrinsic motivation and discipline: keeps up a physical training routine even with a highly demanding professional schedule.
🟠 DECISIONS AND COMMITMENTS
Riikka will receive via WhatsApp: the session recording, the summary report, and a financial proposal (with the family-and-friends discount linked to Raisa).
From there, she will decide whether to start the program now or revisit it later.
Jorge will be on holiday and unreachable from Saturday to the following Saturday; he will follow up on his return.
🟠 ACTION PLAN / NEXT STEPS
Sending materials (Jorge, tomorrow): call recording, summary report, and financial proposal via WhatsApp.
Recommended start window: mid-August to mid-September, following the rule of starting mental training 6–9 months before the desired performance peak (her shooting season starts in April).
Suggested training format: short, daily practice rather than long, sporadic sessions ("five minutes a day is more effective than four hours once a week"), adapted to her current preference for intense, occasional training.
Continuity: once mental training begins, it's recommended to keep it up continuously, without long interruptions, just like physical training.
Riikka's confirmation: pending, after reviewing the proposal sent.
🟠 KEY RECOMMENDATIONS
This isn't about replacing her desire to win, but about adding execution objectives that depend on her, not on the result.
Her competitiveness and self-demand aren't a flaw to eliminate, but a trait to honor and channel with control, as long as it doesn't harm her or anyone else.
The value of a potential working relationship doesn't depend on athletic level: Jorge points out that the satisfaction of supporting someone's progress is the same with an Olympic client as with someone improving their personal best at a local club.
Learning to discriminate between what's controllable and what isn't will be, along with the execution-vs-result work, the central focus of the first weeks of the program.
Fullness — Cognitive Performance & Mental Training
